Meet Lifetime

Each year, Lifetime Television partners with Y-ME National Breast Cancer Organization for its Stop Breast Cancer for Life Campaign. For the past 13 years Lifetime has provided viewers extensive on-air programming, online content and community outreach as part of its commitment that will continue until breast cancer is eradicated.

Last year, Geralyn Lucas’ memoir, “Why I Wore Lipstick to My Mastectomy,” was made into a Lifetime Original Movie that aired on the Lifetime television network during National Breast Cancer Awareness Month.

Y-ME's own Elaine Hill, founder of the Chattanooga Affiliate of Y-ME, was selected and honored by Lifetime as one Lifetime's Breast Cancer Heroes, a group of courageous individuals dedicated to making a difference in the fight against breast cancer.

In 1993, Elaine and other Y-ME volunteers went door-to-door to reach inner city African-American women and encourage them to get mammograms, clinical exams and practice breast self-exams. Through the years, Elaine helped to raise $400,000 for an endowment to support the local affiliate and thousands of dollars more to support the organization annually. >>Read Elaine's profile on LifetimeTV.com

Throughout the year, Lifetime TV helps get the word out about our programs and services by airing Y-ME's public service announcement frequently. Thanks to Lifetime for educating its viewers about where to turn if breast cancer ever touches close to home.

Please stay tuned for more information on Lifetime’s Breast Cancer Awareness programs for 2007. For more information about Lifetime, visit www.LifetimeTV.com.

Elaine Hill attends the Lifetime Television premiere of "Matters of Life and Dating."